'Essential Web Analytics for Bloggers' is the first book of its kind that covers in depth Google Analytics, DoubleClick for Publishers (DFP) and Google AdSense all from the unique perspective of the blogger. In this book, the author Farhan Qureshi will give you all the methods and techniques that will help you get more of the high quality traffic that will make you blog successful and show you how to make money through banner advertising. Farhan has worked with many high-profile and start-up blogs to successfully analyse the traffic using Google Analytics. The insights that Google Analytics can bring to your blog will help you gain success in whatever form you need. Farhan will guide you through the exact steps of: Activating your Analytics account How to install Google Analytics in your blog How to start measuring traffic flow through your blog How to find the traffic you want, i.e. getting quality traffic to your blog the kind of traffic that you want In addition to all this, 'Essential Web Analytics for Bloggers', will give you precise step by step techniques to monetise your blog, includin