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International Business Etiquette

9788494390937 / libro digital
This e-book is a practical guide offering International Business Etiquette tips that executives should be aware of when they negotiate on international markets. The book opens with a brief analysis of who has to adapt to the customs of the other party. It then addresses the most important aspects of etiquette, following the sequence of a negotiation between companies from different countries: greetings and introductions, use of names and titles, organizing meetings, communication guidelines, business meals, gift-giving, etc.

The book includes guidelines for adapting to business etiquette in sixty countries all over the world. The final section is an international business etiquette quiz, which readers can use to reinforce and apply the knowledge they have learned from the book as a whole.
  • Autor:
  • Editorial: Global Marketing
  • ISBN: 9788494390937
  • EAN: 9788494390937
  • Año: 2015
  • Formato: PDF
  • DRM: DRM de Adobe
  • Permite vista previa: hasta 10 % del total
    Permite compartir a través de múltiples dispositivos: hasta 6 dispositivos